Conversion Rate Optimization for Law Firms
Just when you thought you learned every acronym on the planet already, CRO, also known as Conversion Rate Optimization, enters the fray. By no means is CRO a new term in the…
Law firm marketing Tactics
Today, there are so many different ways to market your law practice. You need to make sure that your marketing plan includes the right tactics to help you reach your…
How to Engage B2B Decision Makers with Legal Marketing
If you provide services to B2B clients, then you need to reach the C-Suite. Decision-makers within companies follow a much different process than individuals. They must consider their organization’s budget,…
Marketing for Attorneys with Attribution Modeling
A client’s relationship with your firm is more complex and multilayered than ever. Chances are that before they sign a contract with you, they’ve been exposed to social media, website…
Two big challenges digital marketers face
Most of the discussion on digital marketing is by industry outsiders looking in or by digital marketers indulging in geek speak with each other. Very little is talk of some…
Attracting More Clients to Your Law Firm: 6 Clever Ways
Law firms are always looking for ways to bring in more clients. But attracting new business can be a challenge, especially in today’s economy. Here are six clever ways to…
Digital Marketing Strategies for Law Firms and Lawyers 2022
In an ever-shifting digital marketing landscape, law firms looking to generate growth, new clients, and increased revenue must assiduously keep pace with the latest trends, technology, and insights that shape…