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Law firm marketing is essential to attracting clients and sharing what your law practice offers. It can also set you apart from other practices in your area. The goals and…
Chances are you’ve heard the phrase “content is king”. This is the reality in today’s marketing landscape. However, just as great content can propel your growth, bad content can hurt…
Law firm SEO is constantly evolving, and because of that, it is difficult to know if you’re using the latest best practices. With so many SEO techniques out there, how…
SEO is a complex and challenging field to master. But with the right tools and knowledge, you can get started today. There are two types of SEO tools: free SEO tools…
Most of the discussion on digital marketing is by industry outsiders looking in or by digital marketers indulging in geek speak with each other. Very little is talk of some…
As we’ve explained, in most cases, social media sharing doesn’t directly impact SEO. However, when you share your content on social media, it can influence SEO in these ways: So…
Now that you’ve looked through a few case studies, how do you create a marketing case study of your own? It starts with a case study marketing strategy that’s designed…
Backlinks Explained Why does a Law Firm business need a backlink strategy? Because the quality of your backlinks demonstrates the kind of neighbourhood you hang out in. A whole load…
When you’re looking for maximum visibility online, it’s difficult to match the power of banner ads. They offer a cost-effective approach that can build brand identity and target a specific…
What is Link Building? Link building refers to the marketing efforts to get links from other websites to your website. It’s seen as one of the most powerful tools to…